Shopping
Decathlon is a major French-based sporting goods retailer holding a full range of sports’ offerings from outfits to accessories, equipments to footwear, all under one roof. Following the ‘all sports in one store’ concept, the store spreads over a large area and covers all kinds of sports along with ‘Test Zones’ to experience the products before buying them.
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Decathlon
Although the chain sells international brand names, its strength lies in researching, developing and selling its own brands under the overall ‘passion brands’ umbrella. Since its inception, Decathlon has promoted a clear goal -- to make sports accessible to the greatest number of people, either aspiring beginners or experienced professionals, through providing world-class products at reasonable prices.
